Uber vs Taxi. A civil war that Argentina has not yet overcome.
Cars on fire, protests and fights between drivers from both sides are the new normal.
On the other side, it's Christmas. People are cheering and drinking, making the 24th the night with the most traffic fatalities of the year.
That's why for the Stella Artois Christmas campaign, we unite Uber and Taxi drivers so people won’t have to drive after a toast. This is how we do it: